BROWNE INNOVATION GROUP

Sunday, May 1, 2011

BIG’s Blog: It’s All About Thank You

Who needs to say “Thank You” more than charities? Aren’t all fund raisers taught to get gift acknowledgments out quickly? Don’t we always hear someone at every fund raising conference talking about the importance of a timely Thank You?

Well, now comes a new book that all fund raisers should read entitled, The Thank You Economy.

But for now, just click on the link below and listen to an interview with the author, Gary Vaynerchuk. In the interview, Gary talks about the way companies should be applying social media to their marketing. I say it is waaaaaaay more important for nonprofit fund raisers.

After you listen to the interview, I’ll bet you agree with me. If not, I’d love to hear from you.

The Thank You Economy interview

-Mike

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