BROWNE INNOVATION GROUP

Sunday, January 2, 2011

BIG’s Blog: Connecting-the-Dots

Introducing BIG’s Blog; our new blog that kicks off today.

We will publish our blog daily during the workweek with both Gail Battle, Senior Consultant and I alternating daily posts but also look for “Guest Bloggers.”

We all know that the transition to digital platforms and media in all its details, iterations and permutations is the biggest issue facing nonprofit fund raisers. For you our readers, our blog will become a daily touch stone into the topics, news, people, organizations and ideas that will affect your organizations ability to successfully raise financial support in an increasingly competitive and changing environment.

Many of you . . . frankly, way too many of you in leadership positions . . . remain skeptical or don’t understand this new digital world and its impact on your organizations ability to raise revenue. To put it succinctly and, in all seriousness, if your organization does not make a transition to a digital-based fund raising platform . . . and soon . . . you will find your financial support drying up. Not to put to fine a point on it, but if you don’t wake up to this fundamental change, you won’t know what hit you.

Our mission at Browne Innovation Group (BIG) is to make certain that your organization never faces a calamity like that! Browne Innovation Group helps nonprofit organizations strategically transition from the analog to the digital world and always with the goal of raising more funds for your organization. Our new blog is meant to help that mission.

Our style will be to communicate succinctly. Taking a page from Sgt. Joe Friday of Dragnet fame, “Just the facts, ma’am.” Well okay, maybe not that succinctly.

Welcome to BIG’s Blog and yes, by all means forward our blog to your friends and co-workers.
-Mike

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