Friday, April 4, 2014
BIG’s Blog: Profoundly Human ... With Video!
In the book, they coin a term they call “Networked Individualism,” and examine the aforementioned convergence of the three technologies – broadband, mobile connection and social networking - and then destroy the common myth that people are using this new technology to disconnect from people. Rather, they argue that these technologies are creating a connection that is completely new and profoundly human.
Understanding this is incredibly important for fundraisers going forward.
It’s worth watching this (short) video.