Monday, September 2, 2013

BIG’s Blog: My Message isn't for Everyone

My message isn't for everyone . . . not that it can't or shouldn't be. The truth is, every single fundraising organization will have to shift the way they think about and practice fundraising. The Internet-led disruption of communications and the generational shifts in societal attitudes towards philanthropy, beginning with the Baby Boomer generation, will overwhelm and bury the present practices and tactical methods of how fundraising has been done for the last eighty years.

Join us.


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